Innovation is critical to growth yet it is often viewed as a random creative “thing” that occurs. It certainly relies on a degree of “serendipity”, however it can be actively cultivated and must be carefully managed. Productivity in product innovation in the top performing businesses is five times higher than average businesses and twelve times better than poor performing businesses. Clearly there’s a right way and a wrong way to deal with innovation.
Whether it’s innovating a new product strategy or developing an innovative business strategy, we can help you do it the right way.